by Julia | Jun 6, 2019 | Uncategorized
The Last Lesson — lingering notesLong, slender fingers gracefully tickling the ivories — tiny hands that at first could only plunk out simple tunes and could not span an octave — now playing Les Miserables, “I Dreamed a Dream.” The last...
by Julia | Mar 11, 2019 | Business communications, business content writer
Photo Credit:https://www.facebook.com/dtccsmc/ The only session at #DTCCSMC2019 I attended that was not led by a millennial social media expert was the keynote speaker. Michelle Freeman of #freemanstage fame in Delaware IS mother to a 28 year old millennial. Does that...
by Julia | Feb 11, 2019 | Golden Rule Marketing, medical service provider
In a vast ocean of service providers, what makes YOU different from anyone else? Follow up? Quality service? Prompt service? Highly-specialized medical service provider? Largest medical practice in the area? Been in business for 50 years? Family-owned business? Next...
by Julia | Jan 31, 2019 | Uncategorized
The ONE piece of junk mail I read this week… Cute puppy, relevant news, and my name’s on the front page… #personalizedmarketing I’m not a customer of Geico. But their latest snail mail advertisement caught my eye. Ninety-nine percent of the...
by Julia | Jan 16, 2019 | Business communications, business content writer, marketing professionals
LOVE it? HATE it? Marketing hit the news this week with a whiff of aftershave. Shaving? Controversial? That male rite of passage that often starts around 12 years old? I remember my brothers’ sudden interest in shaving apparatus and the creams and lotions...
by Julia | Jan 1, 2019 | Business communications, business content writer, marketing professionals, wellness marketing
I’m an old hand at lemonade stands. Maybe that’s where my gritty business mindset was born. Hot, humid South Carolina summers in “Mister Rogers Neighborhood” with several busy siblings — it’s prime recipe for an age-old kid-preneur...
by Julia | Oct 1, 2018 | Business communications, business content writer, Freelance b2b copywriter, marketing professionals
Wildly successful marketing expert and ClickFunnels founder Russell Brunson asked a million dollar question in a recent podcast — How do you get your target market to FOCUS on your message for even five seconds? It’s a CRAZY noisy world. We’re...
by Julia | Aug 15, 2018 | business content writer
When you need fresh inspiration for your business, read a new book! Here’s what I’m dipping into between doctor’s appointments, end of summer activities, and writing web pages for a client. Eat That Frog! 21 Great Ways to Stop Procrastinating and Get...
by Julia | Jul 10, 2018 | business content writer, wellness marketing
Do YOU shop for doctors who practice patient-centered care? If you’re shopping for a big ticket item this week, chances are you’re going to ask some BIG questions. At the very least, you’ll read online reviews, maybe check out Consumer Reports, and do a bit of...
by Julia | Jun 20, 2018 | Business communications, business content writer, case study copywriter, success story copywriter, wellness marketing
Life gets really twisted when you’re ill and no one can pinpoint why. I’ve lived it. That’s why I was amazed to learn a little bit about precision medicine this week. A chronic illness that lingers gradually strips the normalcy from your life. It...
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