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5 Simple Blog Strategies For Small Businesses

5 Simple Blog Strategies For Small Businesses

by Julia | Jan 12, 2021 | Business communications, business content writer, Freelance b2b copywriter, marketing professionals

Does your business blog have a point and purpose? Why blog? Is it to connect with your ideal client? Do you need to gently educate your prospective market? According to Enterpreneur.com, you should blog because “you have to give, in order to get”. Maybe...

Why Empathy Wins Business and Influences {Future} Clients

by Julia | Dec 28, 2020 | Business communications, business content writer, Golden Rule Marketing, marketing professionals

Credit to an unknown creator Let’s talk about business communication and empathy. I’ll start with a recent example of my own. My hands were sweaty. My heart beat faster. In fact, my stomach churned. Did the home inspector find something seriously wrong...

How To Birth Human Content Writing

by Julia | Oct 20, 2020 | Business communications, business content writer, Freelance b2b copywriter, Golden Rule Marketing

Or… WHY it’s okay for content marketing to use contractions Gotta love the English language. There’s a contraction … or a painful contraction. And it all depends on context, right? What does this have to do with content marketing? Well, there’s also a...
Is Your Marketing Content Missing This Ingredient?

Is Your Marketing Content Missing This Ingredient?

by Julia | Oct 12, 2020 | business content writer, Golden Rule Marketing, marketing professionals, success story copywriter

What keeps your client AWAKE at night? They might be dreaming big about future plans.  More than likely, though, they’re worried about a current problem. If you’re a professional service provider, your clients usually need you for 2 main reasons: 1.)...

Introvert or Extroverts and Content Marketing — WHY It Matters

by Julia | Jul 23, 2020 | Business communications, business content writer, case study copywriter, Freelance b2b copywriter

Raise your hand if you’ve taken a personality test recently. Yes? So have I. Surprisingly, I discovered a slight shift in personality from my life five years ago. I shifted from an almost even split of introverted/extroverted personality, to a 60/40 ratio...
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  • 5 Simple Blog Strategies For Small Businesses
  • Why Empathy Wins Business and Influences {Future} Clients
  • How To Birth Human Content Writing
  • Is Your Marketing Content Missing This Ingredient?
  • Introvert or Extroverts and Content Marketing — WHY It Matters

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