by Julia | Jan 12, 2021 | Business communications, business content writer, Freelance b2b copywriter, marketing professionals
Does your business blog have a point and purpose? Why blog? Is it to connect with your ideal client? Do you need to gently educate your prospective market? According to Enterpreneur.com, you should blog because “you have to give, in order to get”. Maybe...
by Julia | Dec 28, 2020 | Business communications, business content writer, Golden Rule Marketing, marketing professionals
Credit to an unknown creator Let’s talk about business communication and empathy. I’ll start with a recent example of my own. My hands were sweaty. My heart beat faster. In fact, my stomach churned. Did the home inspector find something seriously wrong...
by Julia | Oct 20, 2020 | Business communications, business content writer, Freelance b2b copywriter, Golden Rule Marketing
Or… WHY it’s okay for content marketing to use contractions Gotta love the English language. There’s a contraction … or a painful contraction. And it all depends on context, right? What does this have to do with content marketing? Well, there’s also a...
by Julia | Oct 12, 2020 | business content writer, Golden Rule Marketing, marketing professionals, success story copywriter
What keeps your client AWAKE at night? They might be dreaming big about future plans. More than likely, though, they’re worried about a current problem. If you’re a professional service provider, your clients usually need you for 2 main reasons: 1.)...
by Julia | Jul 23, 2020 | Business communications, business content writer, case study copywriter, Freelance b2b copywriter
Raise your hand if you’ve taken a personality test recently. Yes? So have I. Surprisingly, I discovered a slight shift in personality from my life five years ago. I shifted from an almost even split of introverted/extroverted personality, to a 60/40 ratio...
Recent Comments